Brisbane’s Suburban Shift: Why Chermside is Poised to Thrive

With its established health precinct and strategic location, Chermside is seen as a strong candidate to evolve into a major employment and lifestyle hub, contributing to solutions for Brisbane’s housing and infrastructure challenges.


Read: New Health Care Facility Proposed for Chermside


According to Ross Elliott, Suburban Futures director and chair of the Lord Mayor’s Better Suburbs Initiative, Chermside has the potential to become a regional powerhouse similar to Parramatta. He noted that the suburb, currently home to 16,000 jobs, primarily in health, could grow to support 50,000 jobs with the right urban planning and investment.  

Photo credit: Zeglar “Zeg” Fergus/Google Maps

Mr Elliott highlighted the untapped potential of Chermside’s green spaces, such as the Downfall Creek corridor and the nearby Marchant Park. These areas, he said, could serve as active transport routes linking residential neighborhoods with employment hubs. He emphasized that urban renewal efforts must integrate job creation and social infrastructure alongside addressing housing needs.  

The Vision for Chermside  

Photo credit: The Prince Charles Hospital/Google Maps

Chermside’s transformation could build on its existing strengths, including The Prince Charles Hospital and Westfield Chermside, one of the country’s largest shopping centers. These institutions provide a foundation for further development, such as mixed-use precincts and high-density housing designed to support modern urban lifestyles.  

Mr Elliott suggested that improved transport links, such as expanded busways and cycling corridors, could enhance the suburb’s connectivity, making it an even more attractive place to live and work. He also pointed to the importance of leveraging natural assets like Marchant Park and Downfall Creek to create a sustainable and vibrant urban environment.  

A Suburban Strategy for Growth  

Moorooka’s Magic Mile (Photo credit: Google Street View)

While Chermside leads the charge in Brisbane’s suburban renewal plans, other areas, including Moorooka and Mount Gravatt, are also being considered for transformation. For example, proposals for Moorooka’s Magic Mile include replacing car yards with bike paths and mixed-use developments, reflecting the city’s focus on sustainable, community-centric growth.  

Mr Elliott underscored the importance of investing in suburban areas, pointing out that the vast majority of Brisbane residents live and work in these neighborhoods. He argued that for Brisbane to thrive, it must focus on where its population actually resides and operates. 


Read: Hidden Family History Inspires Local to Create New Chermside Ancestry Group


As Brisbane prepares for the 2032 Olympics, Chermside’s potential rise as a mini Parramatta could become a model for suburban renewal, helping the city grow as a balanced and inclusive metropolis.

Published 3-December-2024

Santa Arrives at Westfield Chermside to Start the Festive Season

Get ready! Santa is arriving at Westfield Chermside, bringing Christmas cheer and a calendar full of holiday activities, starting with a festive parade throughout the centre.



On Saturday, 10 November, families can catch Santa’s parade at Westfield Chermside from 10 a.m. to 10:30 a.m. He will be joined by Rudolph, Frosty, the Gingerbread Man, and other characters spreading festive joy.

Santa’s arrival will kick off a season of Christmas events and community-focused celebrations at Westfield locations across Queensland, including family photo sessions and other holiday experiences. 

Westfield Chermside Santa Claus
Photo Credit: Supplied

Santa Photography Sessions

Along with the parade, Westfield Chermside will offer various Santa photography options designed to make the season accessible and enjoyable for all families. Bookings are now open for traditional Santa photos and specialised sessions such as “Auslan Santa” and “Sensitive Santa.” 

The Auslan Santa sessions allow children who communicate with Auslan to meet and share their Christmas wishes directly with a Santa fluent in Auslan, supported by an interpreter and additional helpers. 

Sensitive Santa sessions are designed for children with sensory sensitivities and take place in a quieter environment before the stores open. Additionally, pet photography sessions are available for families who want festive photos with their pets.

Westfield Chermside Santa Clause
Photo Credit: Supplied

Booking Details and Extended Hours

Families can reserve their Santa photo sessions online through the Westfield website to make sure they get all the benefits. Santa photography will be available at Westfield Chermside from 10 November until Christmas Eve, 24 December. Westfield will also offer extended trading hours, beginning on 14 December, to accommodate holiday shopping needs in the lead-up to Christmas.



Published 8-Nov-2024

Culinary Sensation RecipeTin Eats Coming to Westfield Chermside

Brisbane foodies, get ready for a treat! Internet cooking star Nagi Maehashi, better known as RecipeTin Eats, is set to make a special appearance at Westfield Chermside. This exclusive event is part of her national book tour celebrating the launch of her latest cookbook, “Tonight.”


Read: Knauf Supplies Key Materials for $355M Westfield Chermside Expansion


Maehashi, whose online recipes have garnered millions of followers worldwide, will be at Westfield Chermside near Big W at 10:00 a.m. on 2 November 2024. This free event offers a unique opportunity for local fans to meet the culinary sensation in person, discuss her new cookbook, and even get their copies signed.

“I’m absolutely thrilled to be going on tour with Westfield!” Maehashi expressed. “Meeting my readers is one of my favourite parts of my work, and I’m so excited to discuss all things ‘Tonight’ in Sydney, Melbourne, Adelaide, Brisbane and Canberra soon.”

Photo supplied

The “Tonight” cookbook promises to deliver Maehashi’s signature style of accessible, flavour-packed recipes designed for busy weeknights. Fans can expect to find inspiration for quick, delicious meals that don’t compromise on taste or quality.

This event at Westfield Chermside is more than just a book signing; it’s a celebration of home cooking and the joy of sharing meals. Attendees will have the chance to chat with Maehashi about cooking tips, recipe inspiration, and the stories behind her culinary creations.

For those unable to make it to the Chermside event, Maehashi will also be appearing at Westfield Mt Gravatt on November 3 at 12:00 p.m. near QBD Books.

Photo credit: RecipeTin/Facebook

Don’t miss this chance to meet one of Australia’s most beloved food personalities and get inspired for your next home-cooked meal. Whether you’re a longtime fan or new to the world of RecipeTin Eats, this event promises to be a treat for all food enthusiasts in Brisbane.


Read: Westfield Chermside to Host Disney Princess ‘Spark Magic’ Event


Remember, the event is free, but arrive early to secure your spot. Copies of “Tonight” will be available for purchase on-site, giving you the perfect opportunity to start your culinary journey with a personally signed cookbook from Nagi Maehashi herself.

Published 29-September-2024

Knauf Supplies Key Materials for $355M Westfield Chermside Expansion

Knauf, a leading construction materials company, played a crucial role in the $355 million expansion of Westfield Chermside, by supplying essential materials for the project’s ceilings and partitions.



The redevelopment completed in mid-2017, has expanded the shopping centre to become the largest in the Scentre Group’s portfolio. Located 10 kilometres north of Brisbane’s CBD, the project added 33,000 square meters of retail space, including 95 new stores.

Photo Credit: Knauf AU

North Australian Contracting (NAC), engaged by Scentre Group, used 25,000 square meters of Knauf’s 13 mm plasterboard and compounds throughout the redevelopment.

A notable feature of the Westfield Chermside expansion is the ceiling in the new upper floor using small segments of Knauf plasterboard, creating an illusion of a continuous curve through the use of glancing light.

The project faced logistical challenges, including maintaining normal operations for existing retailers during construction and managing large material deliveries. NAC reported that Knauf successfully met the high demand for materials throughout the project.

Meeting tight deadlines was critical, with the construction team working double shifts towards the end to ensure timely completion.



Photo Credit: johnbarnesgroup.au

The expanded Westfield Chermside now features top Australian retailers such as David Jones, Myer, Harris Scarfe, Big W, Kmart, Target, Coles, Woolworths, and Apple. New additions include Brisbane’s first Sephora, along with H&M and Zara. The redevelopment also incorporates a new resort-style landscaped leisure and dining area with cafés and restaurants.

Published 17-September-2024

Westfield Chermside to Host Disney Princess ‘Spark Magic’ Event

As part of World Princess Week celebrations, Westfield and Disney are set to bring the “Spark Magic” event to Westfield Chermside, featuring storytelling sessions and interactive experiences with beloved Disney Princess characters.



Magical Meet and Greet

Starting the 14th of September, Westfield Chermside will transform into a fairy-tale hub where young fans and families can enjoy an up-close experience with Disney’s Cinderella. The event promises several days of enchantment, with scheduled appearances of Cinderella on the 14th, 15th, 17th, 18th, and 19th of September. 

This unique opportunity allows attendees to interact directly with one of Disney’s most iconic princesses, fostering a memorable connection between the characters and their admirers.

Community Engagement and Impact

The meet-and-greet sessions are designed to entertain and give back to the community. A booking fee of $5 per group is required, and all proceeds will go towards Make-A-Wish Australia. 

This collaboration highlights Westfield’s commitment to community enrichment through exciting and meaningful events. 

“We are thrilled to bring the magic of Disney Princesses to Chermside,” said Jacqui Waine, Westfield’s General Manager of Marketing and Community. “It’s a wonderful opportunity to create lasting memories while supporting a fantastic cause.”

Event Details and Booking

Booking is essential for those wishing to meet Cinderella, ensuring an organized and enjoyable guest experience. Families interested in attending are encouraged to secure their spots early to avoid missing out on this special occasion. 

Additional information on booking and event specifics can be found on Westfield Chermside’s official website.

Westfield Chermside
Photo Credit: Westfield Chermside

Enhanced Magical Experience

To enhance the magical experience, Westfield Chermside has planned various activities around the Cinderella meet and greet. These include Disney Princess-inspired face painting, storytelling sessions, and craft activities such as wand-making and crown decorating.

Throughout the event, Westfield Chermside will also feature Spark Magic Stations, designed to enhance the enchanting atmosphere of the Disney Princess celebrations. These stations are crafted to provide a hands-on experience that allows children to engage creatively with the themes and characters they adore, making their visit to Westfield Chermside even more memorable and magical.

Dream Holiday Competition

In conjunction with the Disney Princess event, Westfield Chermside offers an extraordinary opportunity for attendees to win a trip to Walt Disney World Resort in Orlando, Florida. This prize includes a one-night exclusive experience in the Cinderella Castle Suite, a dream come true for any Disney fan. 

Photo Credit: Wikimedia Commons

The competition runs from the 12th of September until the 13th of October, with the winner announced on the 18th of October. This competition highlights the partnership between Westfield and Disney and provides a once-in-a-lifetime experience that promises to delight and amaze the lucky winners.



This Disney Princess event is part of a larger series of activities at Westfield locations across Australia, celebrating the magic and inspiration of Disney characters. Following the success of similar events centered around Star Wars and Marvel characters earlier this year, Westfield continues to provide exclusive entertainment experiences that attract families from all over the region.

Published 27-Aug-2024

Westfield Chermside Hosts Unprecedented Star Wars Fan Experiences

Westfield and Disney have joined forces to transport Star Wars fans at Westfield Chermside into the heart of the galaxy with a series of immersive and interactive experiences, marking a stellar celebration of the iconic franchise in Australia and New Zealand.



This collaborative campaign introduces “A Star Wars Experience,” created exclusively for Westfield, alongside large-scale May the Fourth fan celebrations, aiming to connect fans with the beloved saga in the most authentic ways possible.

A Portal to the Galaxy

Running from 15 April to 9 May 2024, “A Star Wars Experience” at Westfield Chermside offers an immersive tour of the planet Batuu, as seen at Star Wars: Galaxy’s Edge at Disneyland Resort, California. 

This exclusive event invites fans to explore a remote outpost on the galaxy’s edge, further deepening their connection to the Star Wars universe.

Additionally, thanks to a partnership between Westfield, Disney, and Flight Centre, visitors can enter a competition to win one of 10 family vacations to the amusement park in California.

Westfield Chermside Star Wars Experience
Photo Credit: Supplied

Competition Details

Westfield Members can enter to win 1 of 10 family holidays to Star Wars: Galaxy’s Edge at Disneyland Resort in California thanks to Westfield, Disney and Flight Centre. 
Entries open 28 March to 24 April inclusive, with winners announced on 4 May 2024.
Competition Conditions apply, see www.westfield.com.au/terms-and-conditions.  NSW/ACT/WA/QLD/SA & VIC res 16+ only.  
Must be a Westfield member with access to the Westfield App. Ends: 29 April, 2024. Max 1 entry permitted p/person p/day p/centre (max 5 entries per day). Draw: 3 Amy Cl Wyong NSW 2259 at 12pm (noon) AEST on 2/5/24. Winners’ names published in the App on 4/5/24. 

Spark Stations and More

To combat school holiday boredom, Westfield Chermside and other centres have introduced “Spark Stations,” featuring Star Wars-inspired activities to entertain families and fans, ensuring the Force is strong with visitors of all ages:

  • Balloon bending to create iconic characters, spaceships and lightsabers 
  • Arts and crafts activities 
  • Face painting of iconic Star Wars characters 
  • And more surprise and delight moments 
Westfield Chermside Star Wars Experience
Photo Credit: Supplied

A Universe of Excitement

Jacqui Waine, Westfield’s General Manager of Marketing and Community, and Tim Everett, Vice President and General Manager of Consumer Products at The Walt Disney Company Australia & New Zealand, expressed their thrill at bringing such a rich tapestry of Star Wars experiences to fans. 

“We’re thrilled to be bringing a slice of the Star Wars universe to Westfield destinations with ‘Spark Excitement,’” Ms Waine said. “Through our unique collaboration with Disney, we’re proud to offer experiences for fans and customers of all ages to celebrate the Star Wars universe. It’s going to be a fantastic couple of months, and we know our customers are going to love it.” 

“We are so thrilled to continue our collaboration with Westfield, sparking excitement, adventure and bringing the Disney magic to their customers and our fans throughout 2024,” Mr Everett said. 



This collaboration is just the beginning. Plans to “Spark Joy in the Everyday at Westfield” throughout 2024 are underway, also celebrating Marvel (“Spark Adventure”) and Disney Princess (“Spark Magic”) franchises.

Published 11-April-2024

Five-Year Prison Sentence for Chermside Lego Store Manager Following Theft and Arson

The former store manager of a Lego store in Chermside has been sentenced to five years in prison for stealing $60,000 in cash and merchandise, and causing $70,000 in fire damage to conceal the theft.



In 2020, the store manager of a Westfield Chermside Lego outlet misappropriated 40 boxes of Lego and nearly $60,000 from the store to support a gambling addiction. The theft led to an elaborate cover-up attempt, where the manager set fire to the shopping centre’s stockroom, significantly damaging stock from Lego and neighbouring stores, Specsavers and Macpac.

Upon discovering the theft and subsequent arson, an investigation quickly focused on the manager. The escalation of the case resulted in the manager’s attempt to evade consequences by committing further thefts in Longreach while on bail. These actions led to an additional $10,000 stolen from a new employer.

Presented before the Brisbane District Court on Tuesday, 26 March 2024, the Chermside Lego store manager pleaded guilty to charges of aggravated fraud, endangering property by fire, and stealing by a clerk or servant. 

Chermside Lego Store Manager
Photo Credit: Sergei Tokmakov/Pixabay

The court handed down a sentence of five years for aggravated fraud, with concurrent two-and-a-half-year sentences for the other charges, highlighting the premeditated nature of the crimes and the breach of trust involved.

The prosecution and defence addressed the court on the impact of the manager’s actions and her personal circumstances, including mental health issues tied to her gambling addiction. 



The Chief Judge emphasised the sentence’s role in punishment, deterrence, protection of the community, and the offender’s rehabilitation.

Published 3-April-2024

Stay Caffeinated In Style With The New Thrills x Allpress Collection

Westfield Chermside clothing retailer Thrills Co and specialty coffee company Allpress Espresso are brewing up something exciting. The two brands have come together to launch an exclusive, limited-edition collaboration celebrating the fusion of fashion and coffee culture. 


Read: Westfield Chermside Welcomes Ella Baché Revival


Dubbed “Great Minds Drink Alike,” the collection brings Thrills’ contemporary aesthetic together with Allpress’ artisanal approach to coffee.

The Thrills x Allpress lineup includes T-shirts, hats, reusable coffee cups, and diner-style mugs, all showcasing custom co-branding that merges the brands’ distinctive visual identities.

Photo credit: Thrills Co/Instagram

The collection also includes sleek white diner-style mugs for that retro coffee shop vibe and Project Pargo reusable cups, especially designed for conscientious caffeine addicts.

Photo credit: Thrills Co/Instagram

Thrills expressed excitement to present its latest collaborative capsule collection with longtime partners Allpress Espresso. 

“Blending contemporary style with the refined world of artisanal coffee, this thoughtfully curated capsule seamlessly merges our design ethos with an unwavering commitment to quality,” Thrills wrote in their Instagram page.

The full Thrills x Allpress collection will launch at Thrills’ Pacific Fair and Chermside stores, featuring an Allpress coffee cart pop-up shop for the ultimate physical fusion. Select pieces will also be available online for fashion meets coffee enthusiasts near and far seeking to elevate their everyday style and their daily cup of joe. 

Photo credit: Thrills Co/Instagram

As Thrills succinctly put it, this exclusive collab “not only embodies the slow-living philosophy but also serves as a means to elevate your everyday routine.”  


Read: Make Time for Kate and Gemma’s Bestie Brunch at Westfield Chermside!


On December 16, Thrills Co in Westfield Chermside will host a special pop-up event spotlighting Allpress’ latest lineup of iced coffee specialties. Coffee lovers can stop in to enjoy free samples and tastings of Allpress’ newly launched iced drinks menu.

Published 14-December-2023

Westfield Chermside Welcomes Ella Baché Revival

Facing the looming possibility of closure earlier this year, the fate of Westfield Chermside Ella Baché hung in the balance. That has changed, thanks to beauty enthusiast Jenny Gibson the woman behind the launch of the beauty brand’s largest salon yet, located in Westfield Chermside



Jenny Gibson, renowned for her success in spas across Ipswich, Brookside, and Springfield, stepped in to save the beleaguered salon, breathing new life into the brand.

Ella Baché embodies a tradition steeped in beauty for over 70 illustrious years. Gibson reveres this legacy, fostering a familial environment within the salon. It’s a celebration of diversity, with a team predominantly comprising women from various age groups.

Ella Bache Chermside
Photo Credit: Ella Bache/Facebook

The dynamic businesswoman finds immense delight in witnessing heartwarming connections take place in the salon everyday. Mothers pamper daughters, sisters bond, and friends revel in shared spa experiences. Ella Bache Chermside has transformed into more than a salon—it’s a sanctuary for cherished moments.

Central to Ella Baché Chermside’s ethos is their dedication to providing an unparalleled skincare experience. Education, personalised service, and a touch of emotional support—akin to counselling—are the pillars upon which they’ve built their reputation.

Amidst the allure and rejuvenation, Ms Gibson imparts a crucial skincare tip to all residents: prioritise sun protection. Understanding Queensland’s high skin cancer rates, she emphasises the significance of investing in skincare and advocates for the use of SPF products.

With a team of 38 dedicated Skin Therapists, Gibson is geared to elevate the skincare journey for Chermside’s discerning residents. Ella Baché’s reopening isn’t just about business—it’s a celebration of empowerment, bonding, and the art of skincare.

Residents of Chermside can anticipate not just a beauty salon but an experience crafted to foster happiness and confidence through radiant, healthy skin.



Published 2-December-2023

Capture Christmas Moments at Westfield Chermside

Come and create unforgettable Christmas moments! With an array of photo packages available, it’s time to secure your booking to meet Santa at the Santa Photography set, located at the Level 1 Centre Court in Westfield Chermside.

Photo Credit: Supplied


This year, Westfield Chermside has tailored its offerings to suit everyone:

Family and Friends

Photo Credit: Supplied

Gather your loved ones, whether it’s family, friends, sports teams, school groups, or coworkers. There’s an online booking system with various photo session times and packages to accommodate your group size.

Sensitive Santa

Westfield Chermside understands that everyone should have the opportunity to meet Santa. Sensitive Santa offers a relaxed, sensory-friendly experience. These sessions occur before stores open, providing a peaceful atmosphere suitable for children with sensory sensitivities. Remember to book online; it’s essential for these special sessions.

Auslan Santa

Continuing their tradition of inclusivity, Westfield Chermside offers Auslan Santa, where children who use Auslan as their primary form of communication can communicate directly with an Auslan-fluent Santa. Developed in collaboration with Deaf Australia, these sessions feature extended times and include helpers and an interpreter to assist. Ensure you book your Auslan Santa experience online; online bookings are vital.

Pet Photography Sessions with Santa

Photo Credit: Supplied

Your beloved pets are part of the family, and they can join in the holiday fun. Make sure to book online as these sessions fill up quickly. Please note that walk-ins are not available. Dress up your pets in their festive best to create a memorable Christmas keepsake.



Don’t miss this fantastic opportunity to embrace the holiday spirit at Westfield Chermside.

Book your Santa Photography session online today and make lasting memories that will warm your heart for years to come.

Published 29-October-2023